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October 25, 2018 1:00 PM EST

Executive Webinar

Hit Your Revenue Goals in 2019 with Account Based Marketing

Account Based Marketing is a proven B2B strategy that helps Sales and Marketing align strategy, scale personalized outreach, and exceed quota. Join Heidi Bullock, CMO of Engagio, and Jamie Shanks, CEO of Sales for Life, as they reveal how to use ABM techniques to meet your numbers.

Attend to learn how to:

  1. Put ABM into practice in under 30 days
  2. Tier your target accounts to execute personalization at scale
  3. Orchestrate effective ABM plays for Sales and Marketing

Intended Audience:

  • Marketing
  • Sales
  • C-Level

Dates: October 25, 2018 1:00 PM EST

Presented By:

primary_logo Engagio
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About the Speakers

Heidi Bullock | CMO Engagio, Sales for Life

Heidi Bullock is the CMO of Engagio, the Account Based Marketing Automation Platform you can execute and measure account-centric programs. Prior to joining Engagio, Bullock served nearly 5 years in marketing positions at Marketo, eventually becoming Group VP, Global Marketing following the company’s 2013 IPO. Bullock began her career as a product manager in the life sciences industry, after graduating from the University of California, Santa Barbara, with a degree in molecular biology and genetic engineering. Later, she earned an MBA at St. Mary’s College of California.

Jamie Shanks | CEO, Sales for Life

Jamie Shanks is the CEO of Sales for Life, the world's largest Social Selling training program for mid-market and enterprise companies. Sales for Life has trained over 100,000 sales and marketing professionals, in dozens of industries. Jamie's keynotes have been delivered across 6 continents, for brands such as Microsoft, Thomson Reuters, Oracle, American Airlines & Intel. He's also the author of the best-selling book Social Selling Mastery.